How CEO Behavior Impacts Corporate Reputation
In today’s business world, a company’s reputation is more important than ever. A good reputation can attract customers, investors, and top talent. In contrast, a bad reputation can drive away those same valuable assets. And one of the most critical factors in a company’s reputation is the reputation of its CEO. A CEO’s reputation is […]
What to Include in Your Career Portfolio (and What to Skip)
Submitting a resume and job application is often a requirement. Applicants can include a cover letter to showcase their personality, demonstrate their translatable experiences, and provide a summary. But what options are there to take it one step further? The ultimate goal of an application is to stand out from the rest of the competition. […]
Online Reputation Management for Doctors: What You Need to Know
Are you a physician looking for guidance on online reputation management? As a healthcare professional, your online reputation is paramount. If you’re looking to increase your online presence and attract more local patients, managing your online reputation is the answer. This guide will equip you with the knowledge and tools to effectively monitor and manage […]
The College Student’s Guide to Personal Branding That Gets You Hired
What comes to your mind when you hear the word “brand”? I’m guessing large companies. Nike encourages individuals, regardless of physical fitness level, gender, or age, to “Just Do It.” Likewise, Apple challenges the world to “Think Differently.” Over the years, these familiar slogans have metamorphosed into rallying cries, in turn, affecting how each company […]
Why Reputation Matters in Real Estate (And How to Improve Yours)
A real estate agent is a career that is built on relationships, trust, and most importantly, reputation. When a potential client is looking for a real estate agent to list their home the first thing they do is look online. A glowing online reputation shows potential customers that you are capable of making sales. A […]
9 Tips for Improving Your Company’s Reputation
Building and maintaining an outstanding reputation should be one of a company’s top priorities. A strong reputation can lead to more customers, better relationships with partners, improved employee morale, and a slew of other benefits. Here are some tips and tactics for building a positive image and keeping it intact. Establish Core Values and Stick […]
How to Check A Company’s Online Reputation Easily and Quickly
With the digital world advancing and consumer knowledge growing, understanding a company’s online reputation is more important than ever. Learn how to quickly and easily evaluate a company’s online presence to understand what customers are saying about them and their overall reach. In this article, we will discuss how to check a company’s reputation without […]
Leading by Example: CEOs and the Power of Online Presence
As CEOs and founders, having an online presence is essential for success. But it’s not just about having a presence; how you manage and build your digital reputation can make or break you. In this guide, we’ll explore online reputation management strategies that can help you protect your brand, build trust with customers and partners, […]
Sport Your Brand: Why Every Athlete Needs a Personal Brand
You are your own brand. Even if you play on a team, you’re a brand that needs to be managed and grown. That sounds odd to lots of people. They think of athletes as accidental celebrities. They’re good at a sport, they stand out from the crowd, so they get acclaim and become famous. In […]
What Employers See Online Matters—Here’s How to Stand Out
Job hunting can be a stressful process. Especially in a bad economy. It seems like every week, companies are laying off thousands of employees at a time. Twitter, Facebook, Google, and the latest victim Amazon is set to lay off 10,000 employees just in time for the holidays. In today’s job market, employers are using […]