Paste any text and instantly understand how your brand is perceived. Works for reviews, social media, forums, news, and more.
Works for Google reviews, Yelp, Reddit, Twitter, news articles, survey responses, and more.
Paste some text and click Analyze. Your sentiment report will appear here.
Analyzing sentiment...
Four inputs, one click, a full brand perception report.
Copy a review, social media post, Reddit thread, news excerpt, or any text that mentions your brand or product.
Paste it in, pick the source type so the analysis is calibrated correctly, and add your brand name if you want it referenced in the report.
You get a sentiment score, a plain-English summary, key themes, emotions detected, and what it means for your brand perception.
Every report includes a specific recommendation for what to do next, whether that is responding, escalating, or sharing the positive signal.
Any text where customers talk about your brand is fair game.
Paste Google, Yelp, or Trustpilot reviews to understand what sentiment each one carries before you decide how to respond.
Copy tweets, Instagram comments, or Facebook posts mentioning your brand to track how public sentiment is shifting.
Paste Reddit posts or community forum comments to understand what your target audience really thinks behind the scenes.
Analyze news article excerpts about your brand to understand whether media coverage is helping or hurting your reputation.
Drop open-ended survey answers in to quickly score what customers feel, even when the numbers look positive on the surface.
Analyze customer support tickets or complaint emails to gauge urgency and emotion before you prioritize your response queue.
Everything you need to know about using the sentiment tool.
Sentiment analysis is the process of reading text and determining whether the tone is positive, negative, or neutral. It looks at word choice, phrasing, and context to understand the emotion behind what was written.
Paste any text that mentions your brand – a Google review, a Reddit thread, a tweet, a news article snippet – and the tool tells you the overall sentiment, what emotions are present, and what it means for how your brand is being perceived. Do this regularly and you build a clear picture of how public opinion is trending.
The score runs from 1 to 100. Scores above 70 indicate positive sentiment. 40 to 70 is neutral or mixed. Below 40 indicates negative sentiment. The score is calculated based on the words, context, tone, and emotional signals in the text, not just keyword matching.
Any text that mentions your brand or product. Google reviews, Yelp reviews, Trustpilot feedback, Reddit posts, Twitter and Instagram comments, news article excerpts, forum threads, survey responses, and customer support messages all work well. The more natural the text, the better the analysis.
The tool uses AI to analyze context, tone, sarcasm, and nuance rather than just matching keywords. This makes it significantly more accurate than simple rule-based approaches, particularly for social media and conversational text where meaning depends heavily on context.
No. Text you enter is sent for analysis in real time and is not stored or logged by NewReputation. Each analysis is independent and your data is not retained after the result is returned.
NewReputation helps businesses monitor, protect, and improve their online reputation at scale. Review management, removal services, and proactive brand monitoring.
