How to Respond to a Bad Review From a Former Employee on Glassdoor or Google

former employee leaving bad reviews

A former employee just posted a scathing review on Glassdoor or Google, calling out your management or culture. Your first reaction might be anger or panic, but the way you handle it right now can protect your reputation, your hiring pipeline, and even your bottom line. At NewReputation, we’ve helped dozens of businesses turn these […]

How to Build a Social Listening Strategy That Protects Your Brand

how can social media listening increase customer advocacy

Social media listening is the practice of monitoring what is being said about your brand, competitors, and industry across social platforms, and using that intelligence to inform decisions. It is different from social media monitoring, which simply tracks mentions, because listening includes analysis and action: understanding the context, sentiment, and significance of what is being […]

The Best Reputation Management Companies of 2026

The Best Reputation Management Companies of 2026

Online reputation often decides who gets the call, the contract, or the click. One bad review, one old news story, or one misleading search result can cost real money and years of goodwill. Businesses and individuals who treat reputation as a key asset, not a side task, stay ahead. The companies below stand out for […]

What Is a Vanity URL? Definition, Uses, and Benefits

Vanity URL

A vanity URL is a short, custom web link that matches your brand. You use it so people can remember it, trust it, and type it fast. Instead of sharing a long, messy link, you share a clean one. Here’s the basic idea: With a vanity URL, visitors feel instant clarity and trust, which can […]

Should You Hire a Reputation Management Company? Ask Yourself These 4 Questions

Why Hire a Reputation Management Company

If you search for yourself or your business online and are dissatisfied with the results, you are not alone. A single negative review, forum thread, or outdated news article can remain on the first page of Google for years. This can quietly undermine deals, applications, speaking opportunities, and partnerships before you are even aware of them. […]

Online Reputation Stats in 2026: Do People Still Trust Reviews?

Online Reputation Stats

In 2026, your online reputation is usually the first handshake. Before people call you, buy from you, or book an appointment, they look you up. They Google your name or business. They read your reviews. They scan your social pages. And they make a quick decision about whether you feel trustworthy. This report pulls together […]

19 Practical Ways To Build Your Reputation (That Actually Work)

19 Practical Ways To Build Your Reputation (That Actually Work)

As a reputation manager at NewReputation, I see the same pattern every day. People think reputation is mysterious and hard to control. In reality, reputation grows from small, consistent actions. You don’t need to be famous. You just need to be trusted. This guide shows you 19 easy ways to build your reputation. You can […]

Reputation Marketing: Why Trust, Visibility, and Credibility Drive Growth

Reputation Marketing - what is it and how it works

Imagine launching a key product, only to see early momentum slow after a highly visible one-star review surfaces. When reputation is neglected, even a small issue can influence perception, leading to lost sales, diminished trust, and reactive damage control. Reputation marketing is not a buzzword, a trend, or another tactic to add to a marketing […]