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Learn Content Marketing with Free Tools

Delphia Debra
May 21, 2020 8:06:49 PM

In the past, businesses that took advantage of the internet had it easy. You could promote your content, build authority, and gain an audience without much competition.

Many website owners are struggling to rank their content on the first page of Google due to increased competition. In this article, how to master content marketing with free online software.

What is content marketing?

Content marketing refers to the process of distributing your resources such as blog posts, videos, webinars eBooks, etc. through both organic and paid channels, to reach the largest appropriate audience.

There are various forms of digital marketing available, from people trying to sell stuff.

However, what will separate your content from theirs is the value you offer. The emphasis in the definition is on the word "Valuable."

People avoid content that does not offer any value to them. So instead of just pitching your products and services, provide contents that are valuable and relevant to your prospects to help solve their problems.

Content marketing should be a part of your approach, regardless of the marketing strategies you employ.

The world has adapted to the fact that people are searching for products and services every day online.

Today, so many companies in every industry push out.

  • blog posts
  • videos
  • eBooks
  • webinars

According to WordPress statistics, users produce more than 70 million new posts each month. Research showed that almost 2.75 million posts are published each day on WordPress alone.

Why is content marketing important?

While you know that you need to produce high-quality content and build up your online presence, you need to realize that hundreds of companies and business owners are doing the same today, competing for your audience's attention.

For your content marketing to succeed in the face of this ever-growing competition, it's essential to know that creating lots of unique and high-quality content like nothing else on the web won't do much for you without content promotion.

Free Content Marketing Tools

For your content marketing to be effective, building your online reputation and promoting your content is essential.

Content-Marketing-Landscape_NEW

Here are 10 free tools to help you promote your content online.

  • Followermonk
  • Slideshare
  • Tweroid
  • Bizsugar
  • LinkedIn Groups
  • Feedly
  • Click to tweet
  • Buffer
  • Feedpress
  • Hemingway App

Take Away

Your content marketing won't achieve much if people don't see it. All the promotion strategies discussed here are there for you to utilize for the success of your marketing campaign.

Start using content marketing to protect your online reputation. You may not need to use all of them, but a mix of them will help you in promoting your content to the largest appropriate audience. Find the options that make the most sense for your product and services and decide how to put them to use.

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